A FEW SIMPLE STRATEGIES CAN HELP INVESTORS MAKE RATIONAL AND SMART EMOTIONAL INVESTMENT DECISIONS
Investors are frequently motivated more by emotion than by rational thought when they make critical decisions about their life savings - and that has a big impact on their long-term returns. In fact, Boston-based research firm Dalbar Inc.'s 2005 quantitative analysis of investor behaviour (QAIB) revealed that investor behaviour plays a much bigger role in investment returns than does fund performance. That means it is important for investors to develop strategies so that they invest with their heads, not just their hearts.
In recent years, an academic discipline has emerged to …
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